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APR — What’s It Actually Doing for You?

Posted by Travis Claytor in November 9th 2011  

For all of the young public relations professionals out there who were just like me and looking for something to propel you into the next stage of your career, the Accreditation process may be just what you’re looking for … maybe.

Now that I’ve sufficiently got your attention, let me say that I recommend anyone and everyone who is thinking about earning their Accreditation to start the process immediately and DO IT!

The Accreditation process will give you a new appreciation and understanding of the practice of public relations, in addition to the confidence to go out into the industry and scream from the rooftops that you’re a professional and you know what you’re talking about.

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under: APR: Accredited in Public Relations, Corporate Communications and Public Relations, Professional Development and Training
Tags: apr, Professional Development & Training, public relations
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Starting a New Agency Position With the Power of APR

Posted by Stephen Brown in October 31st 2011  

It appears I am a “lifer” in the agency world, having passed my fifteenth year in the profession and beginning my fifth agency job. My latest position is not just any public relations post, however, as I’m now newly in charge of the Atlanta office of Cohn & Wolfe. As Spider-Man’s uncle would say, “With great power comes great responsibility.”

There are several reasons why I am an exceedingly happy agency guy. For one, I love collaborating with smart, talented people. I also enjoy variety and frequently change gears from big-picture planning, to tinkering with details. Overall, I like to stretch both my business and creative mind, and my agency’s cultural mantra to “Dig Deeper, Imagine More” is spot-on.

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under: APR: Accredited in Public Relations, Corporate Communications and Public Relations, Professional Development and Training
Tags: apr, Professional Development & Training, public relations
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Energize Your Career in Public Relations, Earn Your APR

Posted by Jason Kirsch in October 7th 2011  

APR Boot Camp – Registration Deadline Extended to Monday, October 10, 2011

The James B. Henry Center for Executive Development at Michigan State University is described as an unparalleled environment for executive education and corporate learning that rivals the best in the world.

What better venue to earn your Accredited in Public Relations (APR) credential?

The next APR Boot Camp, held in conjunction with PRSA’s Michigan Chapter, will take place at the Henry Center on Nov. 9–12.

APR Boot Camp is a four-day intensive program designed to help you gain a recommendation to be Advanced through the final phases of the Accredited in Public Relations (APR) process.

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under: APR: Accredited in Public Relations, Corporate Communications and Public Relations, Professional Development and Training
Tags: apr, boot camp, Corporate Communications, pr, Professional Development & Training, public relations
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Starting Your Journey to APR at the APR Power Play

Posted by Robert Saline in September 26th 2011  

You’ve toyed with the idea. You’ve thought of the professional satisfaction and the career rewards that could come from becoming APR. You’ve thought about the process and time commitment.

As one of the coaches for the Power Play, I recommend you attend the half-day APR Power Play on Sunday, Oct. 16, prior to the PRSA 2011 International Conference, and get lots of answers and conviction about the process to becoming APR.

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under: 2011 International Conference: Imagine Create Inspire, APR: Accredited in Public Relations, Corporate Communications and Public Relations, Professional Development and Training, PRSA Conferences, PRSA International Conference, Seminars
Tags: apr, Professional Development & Training, prsa conferences, PRSA International Conference, Seminars
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Accreditation in Public Relations (APR): From Agony to Ecstasy

Posted by Scott Colton in July 25th 2011  

When I earned my APR designation earlier this year, it marked the end of a yearlong odyssey that encompassed a range of learning opportunities ― and conflicting emotions.

My decision to pursue this rigorous postgraduate certification was not something I entered into blithely. In my role as the director of medical communications at Nova Southeastern University College of Osteopathic Medicine, I work extremely long hours. It also had been 24 years since I graduated from college and participated in a formal educational program.

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under: APR: Accredited in Public Relations, Corporate Communications and Public Relations, Professional Development and Training
Tags: apr, apr+accreditation, Professional Development & Training, readiness review, Universal Accreditation Board
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