The Accreditation in Public Relations + Military Communication (APR+M) Council conducted several Readiness Reviews in the past few days at the 2010 PRSA International Conference in Washington, D.C.
Barbara Burfiend, APR+M, is the incoming chair of the APR+M Council and she took a few moments to talk about:
- What the APR+M really is.
- How it differs from the traditional APR.
- Who should go through the APR+M process.
Take a moment to watch this short video where Barbara hits the high points of the APR+M.