If you are a solo practitioner, you may be considering teaming with other public relations professionals to better serve your clients and compete in your market. I am a true believer in the power of teaming. In 2001, I transitioned my firm from an employee-based business model to a consultant-based business model. We eventually grew into a power team of 20 talented and dedicated independent consultants.
business+plan's tag archives
Tags: business+plan, client+management, public relations, public+relations+business+model
The other day I met with a fellow public relations professional who was tremendously excited about starting her own firm after a long career working for nonprofit and educational organizations. I asked her when she was going to launch her firm and she said, “After I finish my business plan.” She then admitted she had been working on her business plan for nearly a year and planned to finish it in six months. Meanwhile, she had let some good business opportunities slip away.
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