“After the war itself, we have no higher priority than caring properly for our wounded.” — Secretary of Defense Robert M. Gates.

Last November, Secretary Gates designated the month as “Warrior Care Month” to communicate the Department of Defense’s commitment to quality care to our service members and their families. In my former position as community relations manager for the Army & Air Force Exchange Service, we assisted in the communication of the program and messages through various media including social media channels. Now in a different position outside of government service, it was neat to revisit this campaign and learn from the source how the plan was executed and how the program continues to grow.

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