More stories from the 2012 PRSA International Conference in San Francisco.
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It is quite mystifying to think what life would be like if I hadn’t signed on that dotted line back in May of 2005.
I could have easily skipped my university’s first PRSSA meeting to do a number of things — intramurals with friends, hit the books to better understand the differences between minocyclines and tetracyclines or maybe update my profile on this new site called thefacebook.com.
Luckily for me, I went to that meeting and established my membership, which is now approaching seven years as a PRSA/PRSSA member.
PRSSA provided me with ample opportunities to establish my confidence as a leader within my Chapter and later, on a larger scale, as a National Committee member. It also provided me the opportunity to meet my eventual employer at the PRSSA National Conference in Philadelphia.
Once a graduate, I didn’t hesitate signing on that dotted line once more to establish my membership — this time as a PRSA member — and opportunities have continued to emerge. As a young professional in my PRSA Chapter, my membership has meant a few things to me.
Join the PRSA New Professionals Section and personal branding expert Hajj Flemings for the online training session, “Personal Branding: Develop Yourself as a Thought Leader,” on Wednesday, December 7, 2011. Registration is only $35 for members of the New Professionals Section and for members of PRSSA.
Do you want to become the next Seth Godin, Steve Jobs, or Daymond Johns? I am going to walk you through some points to help you establish yourself as a thought leader in the era of digital technology. One disclaimer: Having a blog doesn’t make you a thought leader in the same way that having an iPhone will not make you think like Steve Jobs. The context of thought leadership in this article is helping individuals understand how to use digital technology, content curation and branding as a thought leadership strategy.
Join Steve Radick and Steve Ressler for their online training session, When a Star Leaves: How to Sustain Social Media Efforts Over the Long Term, on Tuesday, March 27, 2012.
I talk a lot about the need to do a better job of integrating social media into the world of higher education. That’s why when my alma mater asked me to speak at their annual Communication Week this year, I jumped at the opportunity. Because these students are already learning the basics of social media in their core communication classes, I didn’t want to do yet another Social Media 101 type presentation. Instead, I wanted to help them understand that even though they may learn what Twitter is, how to use it, and some case studies, there’s nothing like doing it in the real world. That’s why I gave a presentation titled “The 7 Things About Social Media That You’re Not Going to Learn in College.”
Here’s the presentation I gave, with the key takeaways below:
A professor’s outlook on her student’s work can sometimes dull with the daily wear and tear as we grade press releases, critique newsletter design and help future practitioners understand how to properly deploy a survey, among other things.
But there are moments when in a wave it all washes over and one can’t help but marvel at how much these future practitioners can do with a little direction and a lot of creativity and drive.
Wow. And I mean wow.
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