
Ian Griffin says that social media is changing the medium of the speech from one-way to two-way communication.
With all the buzz surrounding social media, it seems that speechwriting may be becoming a “lost art” in the PR trade today. Our profession seems to have gone from authoring 14-minute speeches to typing 140-character tweets for our clients.
Or has it?
Ian Griffin (@cheshirelad), a freelance speechwriter, told us otherwise in his PD session on “Speechwriting in the Age of Social Media: Magnifying the Impact of a Speech.”
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