Editor’s Note: Lauren Gray and Amy Bishop are presenting Leading & Inspiring Employees in the Collaborative Economy at the PRSA 2014 International Conference on Sunday, Oct. 12, from 4:45–6 p.m. The following is a guest post previewing their session.
In today’s new economy, the nature of communications and leadership has forever changed. According to Gallup, more than 72 percent of workers are not engaged in their work and each year lost productivity of disengaged employees costs the economy $370 billion. The workplace is changing and the future is collaborative.
What is the Collaborative Economy?
The Collaborative Economy is a term for the new economic model where there is shared ownership and access among people, startups, corporations and governments. In this new model, people are empowered to get what they need from each other and will begin to bypass inefficient processes or businesses. Businesses must harness the same collaborative tools and strategies to retain relevancy and empower their employees and customers.