I joined PRSA-LA after hanging out on the outskirts for about a year. I had attended some breakfasts, mixers and other events, but had held off on becoming a member. Then, I attended two events that really galvanized my intentions to join: the “State of the State of PR” event featuring some extraordinary media leaders and the county-wide mixer events (I attended the Santa Monica mixer). Both the professional development and the networking opportunities — and, to be honest, the fact that I could do both more cheaply as a member — finally won me over. I joined right after the mixer, and was pleasantly surprised to get a welcome-to-PRSA/LA call from Cynthia Gibson, someone I had met at the mixer and who, coincidentally, is on the committee to welcome new members. The networking was already working!

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