We had an opportunity to interview Craig Newmark and get some insight about how Craigslist works with the community, the key takeaway was that “people (Craigslist users) are trustworthy.”

Craig gave his three-part strategy for the success of Craigslist:

• Technology: We have open source, lots of servers and keep it simple
• Corporate: We keep the structure as small as possible so that management doesn’t lose touch
• Community: We give lots of power over our site to the commmunity, we trust them and allow them to police the service

Continue reading " Craig Newmark Interview Talks Shop "

Before his General Session on Sunday, Craig Newmark, the founder of Craigslist, who now serves as a customer-service representative for the site, spoke for a few minutes with Tactics and The Strategist Online. Here’s a quick excerpt of that conversation:

On going cold turkey from social media for a 24-hour period:
Oh, there’s no way I could go offline that long. (Mike Smith, CEO of MSBD, Newmark’s public affairs counsel, laughed and interjected, “he couldn’t go 25 minutes!”) There’s no way I could stay offline for longer than the time of a flight. My job is customer service right now. I’m looking forward to Internet access being on planes. My life will be easier that way. I won’t have a big backlog of e-mails waiting for me. I do work every day. I stay connected as much as reasonable. And that works for me.

On the appeal of Twitter and microblogging:
It’s an intimate form of communications. It’s real time to a lot of people. It forces you to be brief. And I believe pretty strongly that brevity is the soul of wit. You can just be talking about whatever you feel like. I’m fond of bad bird haiku.

Continue reading " How Long Could Craig Newmark Go Offline? (Hint: Not very) "

Internet vanguard Craig Newmark is the General Session speaker this afternoon. For a little more on Newmark, the founder of craigslist, check out the interview he did with Tactics and The Strategist Online this past September. Among other things, he discussed the wonders of Twitter and the next big thing in Web 2.0.

Also: PRSA, in partnership with Thomson Reuters, will offer the webcast of Craig Newmark’s keynote address, at no cost, to the public. The webcast will begin at approximately 12:45 p.m. on Oct. 26, The interactive session will be hosted by Paula Tutman, an Emmy Award-winning news reporter at NBC affiliate WDIV in Detroit. Click here to register (*for those unable to view the presentation live, it will be available as playback for three months following the conference).

Continue reading " Catch Up On Craig Before His General Session Today "

Chairman Emeritus of Publicis Public Relations and Corporate Communications Group, Lou Capozzi goes On the Record…Online with Eric Schwartzman about his upcoming luncheon keynote at the PRSA International Conference on restoring America’s connections with the world.

Lou Capozzi manages Publicis Public Relations and Corporate Communications Group’s public relations and corporate communications businesses. He also is president of ICCO, the International Communications Consultants Organization, which represents more than 1,000 firms in 27 countries around the world.

Show Notes:�
3:22 – Capozzi on what he will discuss during his keynote at the PRSA International Conference in Detroit, MI Oct 25-28.

Continue reading " On the Record…Online with Lou Capozzi "

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Ethics officer at Ruder Finn, Emmanuel Tchividjian goes On the Record…Online with Eric Schwartzman, in a preview of his session on “ethical dilemmas” at the PRSA International Conference: The Point of Connection,  October 25–28 in Detroit, MI.

Emmanuel Tchividjian has served as the ethics officer at Ruder Finn for a number of years and is also in charge of the new Ruder Finn Ethic Consulting practice.

Show Notes:
3:37 – Tchividjian on what he plans to discuss at the upcoming PRSA International Conference. 

4:30 – Tchividjian describes his role at Ruder Finn. 

Continue reading " On the Record…Online with Emmanuel Tchividjian "