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2007 International Conference: PR Evolution's archives

On the Record…Online with SEO Guru Lee Odden

Posted by Eric Schwartzman in February 1st 2008  

On the Record…Online with SEO Guru Lee OddentestLee OddenCEO of TopRank Online Marketing Lee Odden goes On the Record…Online with Eric Schwartzman of online PR service provider iPressroom to discuss value of search engine optimization marketing.
This PR podcast was recorded at the 2007 Public Relations Society of America International Conference By in Philadelphia.

Lee Odden is CEO of TopRank Online Marketing, a leading Internet marketing agency that specializes in helping companies improve sales and brand visibility online. Based in Minneapolis, TopRank has been recognized as a leading search engine optimization firm by TopSEOs.com and PromotionWorld and has been included in Marketing Sherpa’s guide to SEO firms for the past 3 years. An internet marketing veteran and recognized expert on search and blog marketing, Mr. Odden is executive editor of MarketingBlog.com. He is a regular contributor to industry leading publications including BusinessBlogConsulting.com, WebProNews and Search Engine Guide.

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under: 2007 International Conference: PR Evolution, Corporate Communications and Public Relations, Measurement, Research & Evaluation, Podcast, PRSA Conferences, PRSA International Conference, Social Media, Strategic Planning, Techniques & Tactics
Tags: lee+odden, search engine optimization marketing, SEO
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On the Record…Online with PRSA Chairman Jeff Julin

Posted by Eric Schwartzman in January 4th 2008  

Jeff JulinPRSA Chairman and President of MGA Communication Jeff Julin goes On the Record…Online with host Eric Schwartzman of online PR service provider iPressroom to discuss how he became PRSA Chairman.

This PR podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia.

Jeff Julin is the 2008 Chairman of the Public Relations Society of America. Mr. Julin is also president of MGA Communications, Inc. with 30 years experience in public relations, community affairs, communication strategies and marketing communication programs. He has worked with numerous controversial projects, from product liability to regulatory and labor situations, and has acquired strong skills in issues and crisis management.

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under: 2007 International Conference: PR Evolution, Corporate Communications and Public Relations, Management & Leadership, Podcast, PRSA Conferences, PRSA International Conference
Tags: jeff+julin, PRSA Chairman
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On the Record…Online with CIPR Director Colin Farrington

Posted by Eric Schwartzman in December 8th 2007  

General Director of the Chartered Institute of Public Relations Colin Farrington goes On the Record…Online with host Eric Schwartzman of new media marketing service provider iPressroom to discuss the current international policies between the U.S. and England, as well as the impact of globalization has had on public relations.

This podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia.

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under: 2007 International Conference: PR Evolution, Case Studies, Corporate Communications and Public Relations, Global and International, Media Relations, Podcast, PRSA Conferences, PRSA International Conference, Social Media, Social Responsibility & Cause Marketing, Strategic Planning
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On the Record…Online with Hyku blogger Josh Hallett

Posted by Eric Schwartzman in November 30th 2007  

Social media consultant Josh Hallett goes On the Record…Online with host Eric Schwartzman of new media marketing service provider iPressroom to discuss the challenges of integrating social media into external communications campaigns.

This podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia.

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under: 2007 International Conference: PR Evolution, Career Corner, Corporate Communications and Public Relations, Measurement, Research & Evaluation, Podcast, PRSA Conferences, PRSA International Conference, Social Media
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On the Record…Online with WagEd Chief Innovator Marianne Allison

Posted by Eric Schwartzman in November 21st 2007  

Executive Vice President and Chief Innovation Officer of Waggener Edstrom Worldwide Marianne Allison goes On the Record…Online with host Eric Schwartzman of new media marketing service provider iPressroom to discuss the challenges of promoting innovative technology and Waggener Edstrom’s role in developing the reputation of Microsoft.

This podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia.

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under: 2007 International Conference: PR Evolution, Career Corner, Corporate Communications and Public Relations, Podcast, PRSA Conferences, PRSA International Conference, Social Media
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