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Podcast's archives

On the Record…Online with WagEd Chief Innovator Marianne Allison

Posted by Eric Schwartzman in November 21st 2007  

Executive Vice President and Chief Innovation Officer of Waggener Edstrom Worldwide Marianne Allison goes On the Record…Online with host Eric Schwartzman of new media marketing service provider iPressroom to discuss the challenges of promoting innovative technology and Waggener Edstrom’s role in developing the reputation of Microsoft.

This podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia.

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under: 2007 International Conference: PR Evolution, Career Corner, Corporate Communications and Public Relations, Podcast, PRSA Conferences, PRSA International Conference, Social Media
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On the Record…Online with World Bank Senior Advisor of External Relations Edith Wilson

Posted by Eric Schwartzman in November 12th 2007  

Edith Wilson goes On the Record…Online with host Eric Schwartzman to discuss the integration of new media at the World Bank and how the organization has responded to recent controversial issues.
This podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia.
NOTE: This is not a political podcast.  We are interested in how technology is changing the way organizations communicate, and the way people consume media and information. This interview focuses on getting at the lessons Wilson has learned as a communications professional.  We take no position on the issues or policies of the World Bank.

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under: 2007 International Conference: PR Evolution, Case Studies, Corporate Communications and Public Relations, Global and International, Podcast, PRSA Conferences, PRSA International Conference, Relationship & Reputation Management, Social Media, Strategic Planning
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On the Record…Online with Former White House Communications Director Karen Hughes

Posted by Eric Schwartzman in October 31st 2007  

PODCAST:  Former US President George W. Bush’s director of communications Karen Hughes goes On the Record…Online with iPressroom founder and chairman Eric Schwartzman about strategic communications messaging, promoting American values at this time of war and the challenges of publicizing unpopular US policies abroad.

NOTE: This is not a political podcast.  We are interested in how technology is changing the way organizations communicate, and the way people consume media and information.  This interview focuses on getting at the lessons Hughes learned as a communications professional.  We take no sides on the issues or policies of George W. Bush Administration.

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under: 2007 International Conference: PR Evolution, Case Studies, Corporate Communications and Public Relations, Global and International, Podcast, PRSA Conferences, PRSA International Conference, Social Media, Social Responsibility & Cause Marketing, Strategic Planning
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On the Record…Online with Blogger Kami Watson Huyse of Communications Overtones

Posted by Eric Schwartzman in October 22nd 2007  

Kami Watson Huyse

Kami Huyse goes On the Record…Online with host Eric Schwartzman to discuss what went into launching this year’s official conference blog, the value of online analytics and exactly why social media could be a panacea for improving organizational communications.

This podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia.

Kami Huyse is a blogging consultant based out of San Antonio, Texas. She is the president of a boutique firm which specializes in funneling public relations campaign through blogs. She is also the author of Communications Overtones. She was instrumental in laying the groundwork that led to establishing the official conference blog at the 2007 PRSA International Conference.

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under: 2007 International Conference: PR Evolution, Corporate Communications and Public Relations, Podcast, PRSA Conferences, PRSA International Conference, Social Media
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