Business professionals are still struggling in a tough economy, there are several changes emerging for both researchers and practitioners in public relations. Expectations for taking on multiple projects and clients along with being knowledgeable about multiple disciplines is becoming the expectation for those on the job market. The question is how do you set yourself from the rest of the crowd? What are the expectations of public relations students (undergraduate, graduate and Ph.D.) after graduation? Here are a few points to take into consideration when looking for potential jobs in public relations:
Career Corner's archives
Recently I had the pleasure of managing PRSA’s Jobcenter redesign – with the help and guidance of some wonderful colleagues. We were able to redo the navigation and compile information from all PRSA and PRSSA resources including advice based on PR Tactics articles, Forum blogs, comPRehension entries, HR consultants and resume guidance from the Bureau of Labor Statistics. What was the result? We now have an information-rich career center to set job seekers on a successful path for all career levels. If you’re new to public relations, the entry level and tools and tactics pages can provide a much needed edge in this ever-changing economy.
PRSA Jobcenter asked three top human resources professionals who specialize in public relations recruitment their thoughts on job growth, surviving 2010 and the skill sets job seekers will need to succeed in 2011 and beyond.
From control to collaboration, new PR professionals have an amazing opportunity in 2011 to make the transition from college to corporate a success. However, in the new economic reality, the change from a student to an incoming PR practitioner can be challenging.
My experience as the manager of the PRSA Jobcenter has given me a 360 degree view of what can help you land that job. Although I’m not a human resources expert, I have seen recent success stories and tactics that can help job seekers compete more effectively.
A friend recently asked me if she should contact a potential employer regarding her recent interview. This was her third interview with the same company. I found myself asking her to show them what she’s bringing to the table other than just her resume and cover letter. This conversation illustrates the dilemma that many job seekers encounter after an interview. Consider utilizing these suggestions for following up regarding the status of an interview (think ARTS):
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