From control to collaboration, new PR professionals have an amazing opportunity in 2011 to make the transition from college to corporate a success. However, in the new economic reality, the change from a student to an incoming PR practitioner can be challenging.
Career Corner's archives
My experience as the manager of the PRSA Jobcenter has given me a 360 degree view of what can help you land that job. Although I’m not a human resources expert, I have seen recent success stories and tactics that can help job seekers compete more effectively.
A friend recently asked me if she should contact a potential employer regarding her recent interview. This was her third interview with the same company. I found myself asking her to show them what she’s bringing to the table other than just her resume and cover letter. This conversation illustrates the dilemma that many job seekers encounter after an interview. Consider utilizing these suggestions for following up regarding the status of an interview (think ARTS):
Mentoring helps me grow as a public relations professional and it’s never too far from my thoughts. I have mentors; I am a mentor. I plan to be in both roles throughout my life. Mentors teach us things, bring out our best thoughts, confirm our closest held beliefs, make us think, even give us new perspectives. Mentors come in many sizes and shapes — sometimes from the most unexpected places.
One of my most recent mentors was a five-year-old heading for her first day of school. She told me, “Kindergarten is big. I’m a little scared.” Watching her forge ahead despite her fear was a good reminder of leading with courage and self-confidence — and moving forward to get the job done. Thanks, Ana Maria, for that wisdom.
Grab the Attention of Potential Employers With a Background Summary
The first two sentences of your resume signal to employers whether or not you are right for the job. Employers no longer want to know your “career objective.” Instead, employers want to see a two-sentence background summary. If done properly, the remainder of your resume will be read by potential employers. Do it wrong, and you’ll place yourself out of the running. To help you create a succinct background summary, here are two suggestions from recruitment experts.
Based on my e-mail traffic this week, I’m guessing that a number of people have made New Year’s resolutions to find a new and better job in 2010. I have good news for you, from where I sit, things are picking up! At Spencer Stuart, we are seeing a solid increase in client activity in the corporate communications space.
That said, the harsh economy of the past year has sharpened the wits and raised the expectations of most hiring managers out there. There are jobs available, but only for top talent. Here are a few pointers on managing your career toward a top position in this choppy and somewhat unpredictable economy:
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