ComPRehension: Public Relations Professional Development Blog
  • ComPRehension
  • Public Relations & Communications Training
  • Training Calendar
  • Public Relations Conferences
  • PRSA

Career Corner's archives

7 Tips to Get your Resume the Attention It Deserves

Posted by Caitrin Sullivan in June 3rd 2009  

In spite of all the gloom and doom about unemployment today, there still are good jobs out there. Only problem is, now you’re up against record numbers of competing applicants for that spot. HR teams are overwhelmed by this massive influx of candidates, and often have to wade through hundreds of resumes per job post.

Fortunately for them, this process can be automated and streamlined with an applicant tracking system. Applicant tracking systems are designed to weed out unqualified candidates and make recruiters’ lives easier, so it’s important you don’t become part of the discarded pile.

Here are a few tips to make sure your resume is one of the select few that make it to the recruiter’s pile of possible candidates.

  • Key words, key words, key words. We can’t say this enough. You have to tailor your resume to each job description. Using the same key words and phrases used in a job description, and repeating them as frequently as possible in your resume (while remaining logical), will make the applicant tracking system rank you as a higher and better match for this job. Also, many ATS weigh more heavily when those key words appear at the top of your resume, because it indicates you’re currently or very recently enacting those key terms. So, key words — often and at the top.
  • Keep it simple, in terms of a lot of things. Don’t include graphics, logos or pictures. Also, don’t try to get fancy with text boxes, headers or footers. While resume-parsing tools are a great resource and save hours upon hours of manual data entry, they can’t always parse text boxes, headers or footers with 100 percent accuracy. It’s best to avoid the risk and leave out these features altogether. Furthermore, almost all ATS will strip down resumes into their most basic format, text only. So don’t stress over font or color — it ultimately doesn’t matter.
This is a preview of 7 Tips to Get your Resume the Attention It Deserves. Read the full post

Continue reading " 7 Tips to Get your Resume the Attention It Deserves "

3 Comments
under: Career Corner, Corporate Communications and Public Relations
Social: Digg del.icio.us Stumble it Technorati

Building Your Business Acumen — and Business Value

Posted by Kelly Womer in May 22nd 2009  

 If you could enhance any of your communication skills, which would it be? That’s the question a colleague recently asked me. It was an easy answer: my financial know-how. While being financially savvy may not be classified as a “communication” competency, it’s certainly important to business leaders. And what’s top of mind for management should also be our priority if we want to provide the best counsel — and have leaders seek our advice. 

This is a preview of Building Your Business Acumen — and Business Value. Read the full post

Continue reading " Building Your Business Acumen — and Business Value "

Comments Off
under: Career Corner, Corporate Communications and Public Relations, Professional Development and Training
Social: Digg del.icio.us Stumble it Technorati

Reducing Employee Uncertainty When Benefits Get Cut

Posted by Kelly Womer in May 15th 2009  

To weather today’s economic storm, many companies are implementing cost-saving measures that impact employee benefits, including pay cuts, forced vacations, suspended 401(k) matching contributions and frozen pension plans.

These actions don’t happen in a vacuum — and neither should communications about any benefit reductions, which are part of a company’s overall business strategy and financial plan to return to profitability or greater stability. While this is difficult workplace news, it’s another opportunity for us to address employee fears and clearly explain the rationale for these changes against the bigger business picture. Consider these ideas:

This is a preview of Reducing Employee Uncertainty When Benefits Get Cut. Read the full post

Continue reading " Reducing Employee Uncertainty When Benefits Get Cut "

Comments Off
under: Career Corner, Corporate Communications and Public Relations, Employee Communications, Employee Relations & Internal Communications, Management & Leadership, Professional Development and Training
Tags: employee+communications, employee+management
Social: Digg del.icio.us Stumble it Technorati

Using the Economic Downturn to Turn Up Employees’ Business Literacy

Posted by Kelly Womer in May 8th 2009  

Since the economic crisis erupted last fall, we’ve developed an increased awareness of all things financial — from quarterly corporate earnings to our 401(k) statements to the fluctuating stock market. But there’s also a workplace communications upside to the economic downturn.

You now have employees’ full attention to communicate the business of your business. It’s a teachable moment — an opportunity to partner with our organizations or clients to help improve the business literacy of employees. Addressing their financial anxieties can help keep employees motivated and productive during these stressful times. Consider these ideas:

This is a preview of Using the Economic Downturn to Turn Up Employees’ Business Literacy. Read the full post

Continue reading " Using the Economic Downturn to Turn Up Employees’ Business Literacy "

Comments Off
under: Career Corner, Corporate Communications and Public Relations, Employee Communications, Employee Relations & Internal Communications, Management & Leadership
Tags: employee+communications
Social: Digg del.icio.us Stumble it Technorati

Staying Employed

Posted by Andrea Nierenberg in April 3rd 2009  

Here are some thoughts on how to keep the job you are in. They could be perceived as ‘common sense’, however not always ‘common practice’.

E — Go the Extra mile — Take on additional responsibilities and do your job with both energy and enthusiasm.

M — Manage your time — We all have the same amount of time in a day, yet some people are more productive then others. Motivate yourself, which is only something you can do for yourself.

P — Be Professional at all times — You are truly on 24/7 — someone is watching us and making a judgment in the way we Present our self and the type of Poise we possess; take Pride in your work.

L — Listen with both your ears and eyes. We were given two ears and one mouth for a reason — use them in proportion so that we listen more then we speak.
Show your loyalty to your company in all that you do.

This is a preview of Staying Employed. Read the full post

Continue reading " Staying Employed "

Comments Off
under: Career Corner, Corporate Communications and Public Relations, Employee Communications, Employee Relations & Internal Communications
Social: Digg del.icio.us Stumble it Technorati
Newer Entries »
« Older Entries

Welcome



Join the public relations conversation and get connected with expert insight from our guest bloggers! The views and opinions expressed here are those of the authors and do not necessarily reflect the official policies or positions of PRSA.

Search

Categories

Archives

Subscribe to the PRSA blog.

  • Feed Icon via RSS Feed or eMail


    Your email is safe. Privacy Policy.

Guidelines & Policies

    • Terms of Use
    • Submissions Policy and Guidelines

Join PRSA!

  • With your PRSA membership, you will:

    • Stay on top of emerging public relations trends and industry news.
    • Be a part of a vibrant community of more than 22,000 public relations professionals.
    • Accelerate your career -- at any level.

PRSA on Twitter

Switch site

    • Switch to our mobile site

Recent Entries

  • Confused About How to Tie PR Outputs to Organizational Outcomes? Consider the AMEC Framework!
  • Webinar Recap: Going Beyond the Press Kit to Engage Influencers
  • My Journey to APR: The “Self-Study” Edition
  • How Charles Ramsey, The NFL Draft And A Presidential Election Can Help You Land Your Next Big Media Hit
  • APR Goal: Inspire Lifelong Learning

Recent Comments

  • test in Webinar Recap: Going Beyond the Pre…
  • Michael Smart in How Charles Ramsey, The NFL Draft A…
  • Market Maven in How Charles Ramsey, The NFL Draft A…
  • Karla in How Charles Ramsey, The NFL Draft A…
  • Joan O'Fallon, … in APR Goal: Inspire Lifelong Learning…

Most Comments

  • Status Update: Millennial Staffers Can Update Your Social Media Plans  (31)
  • If You Can’t Measure It, It Doesn’t Count (12)
  • Five Ways to Make Your Content Stick (12)
  • Pull Stunts Like That and Word Spreads Fast … (9)
  • On Your Own Doesn’t Mean Going It Alone (8)
©2007-2013 ComPRehension
Powered by WordPress 3.4.1
Box-Tube Box Modulize WordPress Theme By Dezzain Studio
  • Public Relations & Communications Training
  • Training Calendar
  • Public Relations Conferences
  • Terms of Use
  • PRSA