Having recently graduated from Northeastern University, I was excited when I was asked to attend the 2011 International Conference in Orlando, Fla. I have done internships in the past and gone to a few client events, but the idea of working at a PRSA event with hundreds of PR pros is exciting. I feel lucky to have the opportunity to network with top professionals from all over the world at the opening night party and even luckier to get to hear keynoters and sessions presenters speak.
2010 International Conference: Powering PRogress's archives
Everyone’s a Journalist: Beyond the Beat
Posted by Tressa Robbins in November 10th 2010
This year’s PRSA 2010 International Conference was my 11th in the past 12 years. As the date approached, I found myself wondering if it was going to be worth it. Would I really learn something new? Now that the Conference is over, I can report a resounding, “Yes!”
One of the sessions I attended was led by my BurrellesLuce colleague, Johna Burke (@gojohnab). She offered so many great tidbits of social media/media relations-related information that it would be impossible to include them all in this blog post. However, there’s one point that stood out the most to me.
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Sellout Online: Critical New Business Practices for Online Success
Posted by Catherine Lockey in November 8th 2010
Successful online commerce means knowing critical new business practices which result in online success. Dawn M. Yankeelov, president and founder of Aspectx, shared these practices and so much more in her session “Customer Retention : Learn Critical Factors for Maintaining Online Commerce Success” at the PRSA 2010 International Conference. Below are the pearls of wisdom I gathered from her exceptional session.
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