ComPRehension

Professional development and training blog of the Public Relations Society of America (PRSA)
October 23, 2007

Video: Connecting With Nexters Part II


Diane Gaysesk Ph.D., associate dean at Ithica College and founder of Gayesky Analytics, shared her tips on connecting with Nexters. A generation born between 1982 to present. Nexters are generally idealistic and moral. They learn by playing, are team oriented, will hold out for meaningful work and were born in a trophy child era.


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Read Diane’s original post about Nexters too.

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