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PRSA Conference keynote's tag archives

More With Bob Garfield: The Chaos Scenario Continued

Posted by Bob Garfield in October 22nd 2009  

The Chaos Scenario Continued
You’ll laugh, you’ll cry, you’ll change your business model. The Chaos Scenario is a movie and I play myself!

Fabian-Baber, Team Chaos partner and educational video producer extraordinaire, has made “The Chaos Scenario” into a riveting 33-minute training video that you can stream online.

How should you use it? That’s up to you, but here are a few ideas:

  • Play it at a staff meeting.
  • Use it as programming for your PRSA Chapter meeting.
  • Show it to your college class.
  • Rent a local theater and invite your clients and prospects.
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under: 2009 International Conference: Delivering Value, Corporate Communications and Public Relations, Interviews, Podcast, PRSA Conferences, PRSA International Conference, Relationship & Reputation Management, Social Media
Tags: bob+garfield, digital+revolution, new+media, pr+social+media, PRSA, PRSA Conference keynote, stakeholder+relations
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Keynote Impressions

Posted by Kevin Saghy in October 26th 2008  

PRSA International Conference is officially underway, and what a way to launch the event! The Sacred Heart Choral Ensemble welcomed a full house of PRSA members as they filed in for the opening session. The ensemble’s passion and soul could motivate professionals in any trade—we should all love our jobs that much.

Detroit Mayor Kenneth V. Cockrel Jr., PRSA Chair and CEO Jeff Julin and WDIV reporter Paula Tutman followed with their own inspired speeches. Mayor Cockrel sold the room on Detroit’s progress and amenities, while Paula Tutman provided her accounts with this city’s residents. Both were a great representation of Detroit’s spirit.

With the opening remarks aside, keynote presenter Craig Newmark finally took the stage. He began with a self described “nerd-to-entrepreneur” story—complete with taped glasses and pocket protectors in high school. Ten minutes into his presentation, it was clear that Newmark is a humble man who is in touch with both his strengths and weaknesses (and a little bit of cheesy comedy mixed in). After founding Craig’s list, he soon discovered that management wasn’t his strength. Instead of treating the experience as a defeat, he simply stuck to his strength—customer service. Imagine calling a customer service line and connecting directly to the company’s founder. It’s his strength, and it’s “what feels right”, a theme he’d repeat often in his remarks.

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under: 2008 International Conference: The Point of Connection, Corporate Communications and Public Relations, PRSA Conferences, PRSA International Conference
Tags: PRSA Conference keynote
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