As a career public affairs specialist, I remain committed to the foundations of public relations — Research, Planning, Implementation and Execution, or RPIE — and my journey to achieving Accreditation in Public Relations (APR) was no different. The APR quest for me was first a personal, then a professional accomplishment. A member of the Public Relations Society of America (PRSA) since 1995, I earned a Master of Public Health (MPH) degree in the late 1990s, started a family and worked on. I always had the burning desire to achieve the APR, but it was after a yearlong leadership journey in 2011 that pushed me to turn desire into action.
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Tags: APR: Accredited in Public Relations, Corporate Communications and Public Relations, Government Relations & Military Communications, public affairs
Join Don Jones for his workshop, “When a Star Leaves: How to Sustain Social Media Efforts Over the Long Term,” Tuesday, October 18, 2011 2:15 p.m. – 3:30 p.m. at the PRSA 2011 International Conference, Oct. 15–18 in Orlando, Fla.!
We all know the story – local high school star LeBron James joins the hometown Cleveland Cavaliers, becomes a star, leads his team to the playoffs for five straight seasons and then “takes his talents to South Beach.” Without their superstar, the Cavs finish the next season with one of the worst records in the league, something my home state of Ohio was very unhappy about!
What if your social media “star” left your organization? Would you turn into Cleveland?
Tags: government relations, Professional Development & Training, PRSA 2011 International Conference: Imagine Create Inspire, prsa conferences, PRSA International Conference, public affairs, Social Media
Politico’s Chief Political Columnist and Health Academy Conference Keynote Roger Simon sits down with Health Academy’s Joyce Lofstrom, APR, to discuss a variety of issues, from what it’s like to interview President Obama in the Oval Office to how communicators can help shape the ongoing discussion on health care reform.
Tags: government relations, health academy, health care, journalism, joyce lofstrom, politics, professional interest section, prsa health academy conference, public affairs, roger simon
By T.J.Walker, president, Media Training Worldwide. He is “the leading media and presentation trainer in the world,” and “the #1 expert for executives seeking guidance on speaking to the public and media” according to quotes from Viacom and Bloomberg TV. T.J. has trained thousands of executives and government officials over the last 20 years.
Join Walker for his on-site seminar, Media Training: Control your message to get the quotes you want, on Monday, June 23, 2008 in New York, NY! Click here for more deatils on T.J Walker’s Media Training seminar or visit http://www.mediatrainingworldwide.com/prsa/ !
Tags: Corporate Communications and Public Relations, Media Relations, media training, Professional Development and Training, public affairs, Seminars, video
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